Coronavirus Update

Classes will be held remotely for the remainder of the spring semester, and all official university events and student activities are suspended until further notice. While the Dayton and Lake campuses remain open, access to campus is restricted to personnel who have been identified as essential. Read more.


In the marketing program, you will learn how to create, communicate and sell, with a foundation in global issues, digital technologies, and data insights. Skills you will learn include the motivations and behaviors of consumers, how to impact those behaviors, and how to satisfy customers sustainably. You can work in a variety of businesses, nonprofits, organizations, and government agencies. Choose from a bachelor’s degree where you can add a business analytics concentration, or add a minor to an existing degree.


What we offer