Coronavirus Update

Classes will be held remotely for the remainder of the spring semester, and all official university events and student activities are suspended until further notice. While the Dayton and Lake campuses remain open, access to campus is restricted to personnel who have been identified as essential. Read more.

Business Analytics

Business analytics is the practice of discovering business insights through exploration and analysis of business information and influencing business decision making through powerful and interactive visualization and data communication. You will study how to analyze vast amounts of data and extract the most relevant and valuable information needed for decision making. Business, nonprofits, and organizations in most industries need professionals who are experts in analyzing and working with data. You can choose to focus on business analytics in your finance, marketing, or management information systems bachelor’s degree or choose to add or complete a certificate program.

What we offer