Understanding Your Purpose
Any time you are preparing to write, you should first ask yourself, “Why am I writing?” All writing, no matter the type, has a purpose. Purpose will sometimes be given to you (by a teacher, for example), while other times, you will decide for yourself. As the author, it’s up to you to make sure that purpose is clear not only for yourself, but also – especially – for your audience. If your purpose is not clear, your audience is not likely to receive your intended message.
There are, of course, many different reasons to write (e.g., to inform, to entertain, to persuade, to ask questions), and you may find that some writing has more than one purpose. When this happens, be sure to consider any conflict between purposes, and remember that you will usually focus on one main purpose.
Bottom line: Thinking about your purpose before you begin to write can help you create a more effective piece of writing.
Why Purpose Matters |
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Useful Questions
Consider how the answers to the following questions may affect your writing:
- What is my primary purpose for writing? How do I want my audience to think, feel, or respond after they read my writing?
- Do my audience’s expectations affect my purpose? Should they?
- How can I best get my point across (e.g., tell a story, argue, cite other sources)?
- Do I have any secondary or tertiary purposes? Do any of these purposes conflict with one another or with my primary purpose?


