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What holds my interest in my chosen field of
small-business marketing.
- SBA - The first place to go for small business
owners is the government's Small Business Association.
- Guerilla Promotions - Inexpensive and creative
marketing approaches work well on the local level for small
business. I find Guerrilla marketing to be incredibly
fun and it works.
- Branding - I enjoy the creative processes
involved in developing a brand and developing a branding
strategy to be invigorating.
- Electronic Marketing
- Technologies such as the Internet and multimedia have
opened up new avenues for marketing products and services.
I delve into as much new material regarding electronic
marketing as I can get my hands on.
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