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Literacy, Orality, and Cognition: An Overview

an essay by Mark Willis (1994)



1. Defining Literacy
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Literacy often is discussed in contrast to opposite conditions, illiteracy and orality. There is no consensus for a single definition of literacy. At the root of most definitions are the abilities to read and write. The etymology of the word, derived from the Latin littera (letter), implies the ability to read and write using an alphabetic writing system. Despite the emphasis on mechanical skills, common definitions of literacy also imply social, educational, or intellectual status. In recent years, definitions have been tied to the social and political implications of literacy. (Bendor-Samuel, 1992) Heath (1992) defines literacy as a social phenomenon embracing the skills necessary to store and retrieve information in written form.

While Heath (1992) emphasizes that literacy is a social condition, she notes that it is tested or measured through the private activities of individuals. Since the mid-twentieth century, levels of literacy for broad social groups have been assessed using standardized measures of individuals. The ability to sign one's name on a written document is one such test of functional literacy. The difficulty in measuring literacy is complicated today by increasing societal demands to be literate in different ways (Crystal, 1992), such as economic, scientific, or computer literacy.

Pairing literacy in conceptual frameworks with illiteracy or orality denotes that literacy is not an absolute condition; rather, it is a continuum of conditions with many gradations. (Bendor-Samuel, 1992) This report surveys current perspectives on the orality/literacy continuum and its impact on human thinking. Orality is used here to mean the oral use of language through speaking and listening. Researchers disagree about how cognitive processes change across the orality/literacy continuum, but there is broad consensus for the minimal view that "literacy changes the actual and possible interactions between people and the world" (Cole and Nicolopoulou, 1992, p. 343).



2. Orality/Literacy Continuum
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"Speech makes us human and literacy makes us civilized" (Olson, 1988, p. 175). This statement reflects a deeply held view that the development of language is an intrinsic feature of human evolution. This view sometimes is expressed in dichotomies that make clear distinctions between primitive/civilized-, magical/logical-, or oral/literate thought processes. It can also be viewed as a dynamic evolutionary continuum in which orality and literacy are interrelated and interdependent. Oral uses of language preceded literate uses in evolutionary terms, but literacy does not replace orality in human culture. Just as civilized people do not cease to be humans, literate people usually do not stop talking.

Ong (1982) distinguishes primary from secondary oral cultures. Primary oral cultures (also called preliterate) have had no experience of written language and no knowledge of the possibility of its existence. Secondary oral cultures experience oral communication through electronic broadcast media; while it is oral in transmission, this language use is nonetheless shaped by written texts. Ong also describes literate cultures, ranging on a continuum from early literate to high-literate, which have some degree of "oral residue" (Ong, 1982, p. 36). Heath (1992) observes that early literacy tasks include residual oral components such as writing from dictation, reading aloud to others, and public speaking from written texts. Long after the advent of alphabetic writing in ancient Greece, oral language has continued to "empower and embellish" written texts. (Heath, 1992, p. 337)

Tannen (1982) discusses the oral/literate continuum in a high-literate culture, contemporary American society. She notes that oral cultures emphasize language's metacommunicative function, the elaboration of social relationships among communicators. Literate cultures emphasize language's communicative function, the capacity to carry information and content. Tannen categorizes these functions, respectively, as interpersonal involvement and message content. The orality/literacy continuum reflects an ongoing dynamic tension between involvement versus content in communication.



3. The Evolutionary View
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In the broadest contemporary view of orality, literacy, and cognition, the development of literacy along the oral/literate continuum marks a progressive or evolutionary shift in human thought processes. This view derives from three principal veins of research articulated by scholars such as Eric Havelock, Walter Ong, and Jack Goody. The research embraces studies in pre- and post-Homeric Greek culture (Havelock, 1982), where the first widely diffused alphabetic writing system developed; early literate cultures in Western Europe (Ong, 1982), where the transition from chirographic (or manuscript) to print literacies nonetheless carried considerable oral residue; and contemporary oral and early literate cultures (Goody, 1977 and Goody and Watt, 1968), which have been studied in this century by social linguists and anthropologists.

Ong (1982) summarizes this view thus: "Writing restructures consciousness" (p. 78). The cognitive processes for creating, transmitting, storing, and retrieving human knowledge are fundamentally different in oral and literate cultures. The development of literacy itself leads to those cognitive changes.

Orality and Thinking: Goody and Watt (1968) characterize the transmission of knowledge in oral cultures as a "long chain of interlocking conversations" (p. 29). The meaning of words is established through direct semantic ratification in concrete situations, usually accompanied by gestures and facial expressions. Grounded in face-to-face events, knowledge is immediately experienced and deeply socialized.

Extended thought in oral cultures is stored and retrieved from memory through mnemonic patterns called oral formulas. The formulas organize information in carefully wrought clusters stored deep in the unconscious. (Ong, 1982) Oral cultures strive to preserve formulaic knowledge intact rather than dismantling it through analytic processes. Ong (1982) paraphrases a famous summary statement from Claude Levi-Strauss's The Savage Mind (1966, p. 245) thus: "The oral mind totalizes" (Ong, 1982, p. 39).

Oral cultures tend to live in the present, not the past. The content of knowledge is maintained in present rather than historical contexts. It changes through a homeostatic process of forgetting or transforming extraneous information. Inconsistencies in oral knowledge are transmuted or glossed over rather than corrected through analysis. (Goody and Watt, 1968)

Writing and Thought: The advent of writing in literate cultures changes the structure of knowledge and cultural tradition. Human interaction is not limited to the impermanence of oral utterance in an event-bound context. (Goody & Watt, 1968) Writing fixes utterance as visual records that are stable, transferable across space and time, and cumulative outside the memory of individuals.

Goody (1977) explains that writing transforms speech by abstracting its components. Words in written texts are more "thing-like" (Ong, 1982, p. 97). Their meaning can be looked up in other written texts and do not require direct ratification through interpersonal situations. Written texts enable backward-scanning of thought to make corrections and resolve inconsistencies. This self-analysis or criticism is inhibited by face-to-face communication in oral cultures.

Writing enables both the recording and the dissecting of verbal utterance. Literate cultures have permanent records of past thought which can be compared and questioned skeptically. Such skepticism enables the building and testing of alternative explanations of knowledge. In ancient Greece, the shift from oral to literate thought processes resulted in the "logical, specialized, and cumulative intellectual tradition" of Plato. (Goody and Watt, 1968, pp. 68-69)



4. The Contextual View
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Cole and Nicolopoulou (1992) identify an alternative to the evolutionary view of literacy's intellectual consequences. They designate the alternative as the contextual view. It emphasizes the context-specific character of literate activities and cognitive processes. The socially defined nature of reading and writing leads to a multiplicity of diverse literacy practices. Basic heterogeneity, not the uniform model advanced by the evolutionary view, characterizes the cognitive processes associated with literacy.

The evolutionary view, according to Cole and Nicolopoulou, asserts that information in written texts can be decontextualized, which they define as "abstracted from the specific conditions of its generation and transmission" (p. 344). Decontextualization allows intellectual and emotional distance from knowledge, which fosters the critical or reflexive thinking promoted in the evolutionary view.

Adherents of the contextual view maintain that literacy must be studied through concrete social practices of reading and writing in specific groups. This approach emphasizes the morphology of different literacy practices, which does not flow inherently from the acquisition of technical literacy skills. Morphologies are socially mediated, shaped by social conventions and ideologies. (Cole & Nicolopoulou, 1992)

Scribner and Cole (1988) report research with the Vai people of Liberia which supports the contextual view. In addition to English and Arabic writing systems, the Vai use an indigenous, non-alphabetic script which is transmitted informally rather than formally in a school setting. Each form of Vai literacy is distinguished by specific skills associated with specific cognitive effects. These are shaped by the social conditions in which literacy activities take place as well as by political and economic considerations.

A final aspect of the contextual view deserves mention. According to Cole and Nicolopoulou (1992), the contextual view of literacy and cognitive development emphasizes a continual interaction rather than a sharp dichotomy between oral and literate modes in individuals and societies.



5. Implications
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The significance of questions about cognition across the oral/literate continuum extends beyond the domains of the antiquarian, the historian of ideas, and the anthropologist. Tannen (1982) explores orality and literacy in contemporary cross-cultural issues. Farrell (1978) and Lazere (1991) discuss orality/literacy issues in teaching basic writers. Daniell (1987) finds these issues relevant to college composition teachers who undertake the mission of "teaching literacy, writing, and rhetoric in a pluralistic society" (p. 12).

Noticeably absent from the orality/literacy literature are discussions of people with disabilities for whom written texts are a barrier. These include blind and visually impaired people who cannot see written texts sufficiently to read them; people with physical disabilities who cannot manipulate written texts sufficiently with their hands and arms; and people with a range of learning disabilities who process visual information in different ways. Literate persons who read primarily by listening to live, recorded, or digitized oral presentations of written text represent a largely uncharted territory in the orality/literacy continuum. Greater understanding of their cognitive processes and literacy skills could enhance their equal opportunities for education and equal access to what may be the continuum's next phase: the information culture.



Works Cited
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Bendor-Samuel, D. H. (1992). Literacy: Applied linguistic aspects. In W. Bright (Ed.), The International encyclopedia of linguistics (Vol. 2, pp. 340-343). New York: Oxford University Press.

Cole, M. & Nicolopoulou, A. (1992). Literacy: Intellectual consequences. In W. Bright (Ed.), The International encyclopedia of linguistics (Vol. 2, pp. 343-346). New York: Oxford University Press.

Crystal, D. (1992). An encyclopedic dictionary of language and languages. Cambridge, MA: Blackwell.

Daniell, B. (1987, March). The uses of literacy theory: The great leap and the rhetoric of retreat. Paper presented at the annual meeting of the Conference on College Composition and Communication, Atlanta, GA. (ERIC Document Reproduction Service No. 281 197).

Farrell, T. J. (1978). Differentiating writing from talking. College Composition and Communication, 29, 346-350.

Goody, J. & Watt, I. (1968). The consequences of literacy. In J. Goody (Ed.), Literacy in traditional societies (pp. 27-68). New York: Cambridge University Press.

Goody, J. (1977). The domestication of the savage mind. New York: Cambridge University Press.

Havelock, E. A. (1982). The literate revolution in ancient Greece and its cultural consequences. Princeton, NJ: Princeton University Press.

Heath, S. B. (1992). Literacy: An overview. In W. Bright (Ed.), The International encyclopedia of linguistics (Vol. 2, pp. 337-340). New York: Oxford University Press.

Lazere, D. (1991). Orality, literacy, and Standard English. Journal of Basic Writing, 10, 87-98.
Levi-Strauss, C. (1966). The savage mind. Chicago: University of Chicago Press.

Olson, D. R. (1988). From utterance to text. In E. R. Kintgen, B. M. Kroll, & M. Rose (Eds.), Perspectives on literacy (pp. 175-189). Carbondale, IL: Southern Illinois University Press.

Ong, W. J. (1982). Orality and literacy: The technologizing of the word. New York: Methuen.

Scribner, S. and Cole, M. (1988). Unpackaging literacy. In E. R. Kintgen, B. M. Kroll, & M. Rose (Eds.), Perspectives on literacy (pp. 57-70). Carbondale, IL: Southern Illinois University Press.

Tannen, D. (1982). The oral/literate continuum in discourse. In D. Tannen (Ed.), Spoken and written language: Exploring orality and literacy (pp. 1-16). Norwood, NJ: Ablex.


Last updated 030904 (MW).