MIS345
       E-Business Strategy, Design and Application
Fall 2006

Wednesday: Lecture- 6:05-7:10 in BS105; Lab 7:25-9:35  in LX005

 

Instructor: Joan Brady Lumpkin
Email: joan.lumpkin@wright.edu
Office: 212-T Rike Hall
Office Hours: Mon/Wed/Fri 8:30-9:30; Mon/Wed 1:30-4:30; or by appointment
Phone: 775-2895 or 775-3304  

COURSE PREREQUISITE:  MIS325

COURSE DESCRIPTION: 

This course provides an introduction to e-business strategy and the development of e-business solutions.  It examines electronic methods of delivering products, services and exchanges between organizations (B2B) and consumers (B2C) on the national and global level.  It also addresses effective business processes within the organization using electronic methods.  To better understand the technical and operational issues, the student will develop an e-business solution to a case study using current tools and technology.

TEXTS:   Lab: Kelly Hart, Mitch Geller; Dreamweaver MX2004 - Comprehensive; Course Technology; 2004 (ISBN 0-619-21420-1)
                Lecture: Shelly, Cashman, Kosteba; Web Design, Introductory Concepts and Techniques (WD), 2nd ed; Course Technology,2006;                     Basse, Sara; Gift of Fire; Prentice Hall; 0-13-008215-5
As Reference: Gary Schneider; Electronic Commerce (EC), 6th ed; Chapters 1, 3, 8, and 10 only; Course Technology; 2006 (on reserve in library)
               
COURSE OBJECTIVES:

METHODOLOGY:  The course framework will be a combination of lecture about E-business strategies and  lab in designing and creating e-business solutions.  The students will complete workshop exercises in the text using the tools discussed.  The results of these exercises will be due during the quarter. 

Note:  PowerPoint slides are at the web site, http://wisdom.wright.edu.   Log on using your Wright State mail username and password.

PROJECT:  A individual student project will be to create an e-business solution for a fictitious company or business.  Certain types of pages will be required for the site and will correspond to the exercises we have done in class.  Details of this will be given during the quarter.  Some pages in the site will by dynamic via a database interface.

EXAMS:  Materials included in the exams will be taken from the texts, article reviews and class lecture/discussions.  There will also be a hands-on exam of topics covered in the lab. The average of all exams will comprise 55% of your grade. Unannounced quizzes may be given during the quarter. They will be counted as part of the exam grade. No make-up quizzes will be given.
 
Grading Factors:  
Average of all Exams 55%
Homework 20%
Final Project 25%
   Grading Scale:  

90-100

A

80-89

B

70-79

C

60-69

D

Less than 60

F

POLICIES:
Testing: Examinations are expected to be taken at the times scheduled, and make-up work will be permitted only for the following reasons:
1) Death of an immediate family member.
2) Personal illness requiring attention by physician.
3) Illness of an immediate family requiring your personal attention.
4) Military TDY.
5) Travel out-of-town required by your employer.
6) An emergency and/or situation at the discretion of the instructor.

Attendance: Regular class attendance is expected. If a student misses class, the student is responsible for obtaining class notes from another student. 

Case Study homework handed in late will receive a 10% point reduction per class late.
Policy Revision: I will reserve the right to make changes to the syllabus or to the above stated procedures if deemed appropriate. If changes are made, the student will be advised as part of the in-class lecture.

 

Tentative Course Schedule - Fall 2006
 Schedule subject to change!!!  Changes will be announced in class.
Note:  EC=Electronic Commerce text; WD=Web Design text; DW=Dreamweaver text

Week of Class
Lecture Topic 

Lab Projects
(due Wednesday after assigned unless stated otherwise)

1 
Sep 6

 Introduction to Electronic Commerce (EC-Ch 1)
Planning Successful Web Sites (WD-Ch 3)
Purpose, Audience, Content:  (Due Sep 13 )		 Create Web page using HTML (WD-App.B)
Hand in: Printouts of HTML code and Page in browser.

2 
Sep 13
Web Development Tools (WD-Ch 1; PP slides)
Basic Design Principles (WD-Ch 2; PP slides)
Dreamweaver MX -Intro (Tut. 1); Creating New Site (Tut. 2.3)
Adding Text, Links, Images (Tut. 3.1))
Rental site: Home, About Us, Site Map:

3
Sep 20

Planning Successful Site: Part 2 (WD - Ch 4)
Typography and Graphics (WD - Ch 5)
Multimedia (WD - Ch 6)
 

 Style Sheets (Tut. 3.2+)
Templates (Tut. 8.2)
Flash Buttons/Text (Tut. 7.1)
Graphics, Using PhotoShop to make buttons...
Creating Tables (Tut. 4)
Add additional Pages content .... to site; Publish Site

4
Sep 27

 Revenue Models (EC-Ch 3)
Web Server Hardware and Software (EC-Ch 8)
Hosting, ISP and Domain name (Due Oct 11)
Database Interface (In-class group work)		 Frames (Tut. 5)
Layers (Tut. 6)
Add additional Pages.... Publish

5
Oct 4

 Exam:  ***Oct 4, 2006***
E-Commerce Ch. 1, 3, 8 and  Power Point Slides with Notes
Web Design Ch. 1, 2, 3, 4, 5, 6, App B
 		 Meta Tags, Forms (Tut. 8)
Add additional Pages....
All pages to be published for site test

6
Oct 11

 EXAM:  ***Meet in Lab***  Oct 11
Dreamweaver MX 1-8 and notes: Multiple Choice and Hands-On Exam on Dreamweaver MX

7
Oct 18

 Entire class IN LAB: Interfacing Database to site (Tut. 9+ handout): Show All; Master/Detail Pages; Publish and Test

8
Oct 25

 Electronic Commerce Security (EC-Ch 10, Gift of Fire)
Conducting Usability Tests - (In-class group work) 		Continue with Database interface.  Search Pages; Publish and Test

9
Nov 1

 Testing, Marketing, Maintaining Site (WD- Ch 7)
Entire class in LAB: Continue Database interface - Form (Insert), Update, Delete, Publish and Test

10
Nov 8

 Final Project Due - November 8, 2005
EXAM -  Ch 10(EC), Ch 7(WD), Dreamweaver DB interface (Tut. 9) and notes - Essay/Multiple choice

Final
NOV 15

Hands-on Dreamweaver DB EXAM -Wednesday
8:00-10:00 in LX005  (may start earlier (6:05) if all available)