September

Monday, September 8, 2008- First day of Fall quarter.

Friday, September 19, 2008 - Marketing Department Fall Retreat.

September 21-26, 2008 - Speedway SuperAmerican Emerging Leaders Program.

September 24, 2008- Marketing Club Meet and Greet 5:30 Rike Hall Lobby.

Wednesday, September 24, 2008, 1pm-4pm - College of Business Recruiting Fair. http://www.wright.edu/cgi-bin/calendar/calendar.cgi?action=single_event&event_id=117183

Welcome Kendall Goodrich from Florida Atlantic University. Dr. Goodrich is a full time assistant professor for the department and will be teaching Entrepreneurship Fall quarter.

RECENT FACULTY PUBLICATIONS

Ramsey, Rosemary, and Dawn R. Deeter-Shmelz (2008), "An Assessment of the Psychometric Properties of the Style of Processing (SOP) Scale: How Do We Measure Individuals' Verbal/Visual Information Processing Preferences," Journal of Marketing Theory and Practice.

Wamwara-Mbugua, Wakiuru L., Cornell, Bettina T., and Boller, Gregory (2008), "Triple acculturation: The role of African Americans in consumer acculturation of Kenyan immigrants," Journal of Business Research.

Cornwell, T. Bettina, L. Wakiuru Wamwara-Mbugua and Stephan Nicovich (2008), “Dependence Patterns in Consumer Behavior: Exploration and Refinement of a Concept, Journal of Consumer Behavior, 7: 51-71.

Wamwara-Mbugua, L. Wakiuru, (2008) “Situational Ethnicity and Gift Giving Behavior among Immigrant Mothers" Journal of International Management Studies, 3, 1:126-133.

Wamwara-Mbugua, L. Wakiuru and T. Bettina Cornwell (2008), “The Impact of Tourism on the Consumption Environment of Consumers in Malindi, Kenya,” African Journal of Business Management, 2 , 6, 99-110.

Gulas, Charles S. and Robert Premus (2008), “Inventing Flight: A Once-In-A-Lifetime Business Opportunity,” /Journal of Business and Behavioral Sciences/

Gulas, Charles S., Robert Premus, John P. Blair (2008), “Choosing a Business Location at Startup: A Case Study,”/ Business Journal for Entrepreneurs /

Coleman, Joseph W., Charles S. Gulas and James E. Larsen, (2008), “An Examination of the Efficacy of Residential Real Estate Agent's Marketing Activities.” /Real Estate Review/

Larsen, James E., Joseph W. Coleman and Charles S. Gulas (2008), “Using Public Perception to Investigate Real Estate Brokerage Promotional Outlet Effectiveness,” /Journal of Real Estate Practice and Education/.

James R. Coyle, James R., Stephen J. Gould and , Pola B. Gupta, “To Buy or To Pirate”: The Ethical Matrix of Music Consumers’ Acquisition-Mode Decision-Making,” Journal of Business Research. (in press)                 

Klassen, Michael, Pola. B. Gupta, and Matthew P. Bunker, “Comparison Shopping on the Internet,   International Journal of Business Information Systems. (in press)