Course provides an understanding of how firms identify, develop and execute different types of international strategies. We have three primary objectives: One, what influences the success and failure of firms in the international context? Two, in the global economy of the 21st century, competition is increasingly shaped by the presence of firms from a variety of national contexts. Three, the nature of competition faced by firms is therefore not only more fierce, but also more culturally diverse.
Graduate level MBA 7520 Minimum Grade of D