Marketing Minor
To download the PDF format. Click here
| Name: |
Advisor: |
Date: |
| |
| |
Admission Requirements:
|
| Open to both business and non-business majors |
| Junior standing (90 credit hours earned) |
| Must be admitted to a major program of study |
| Non-business majors may not take any business courses other than those required by this minor. |
| |
| |
| Required Courses: 12 Hours |
| Course |
Title |
Qtr(s) Offered* |
Prerequisite(s) |
| MKT 250 - 4 |
Principles of Marketing |
F, W, S, R |
EC 204 (or concurrent
registration) |
| MKT 303 - 4 |
Consumer Behavior |
F, W, S, R |
MKT 250 |
MKT 446 - 4
|
Integrated Marketing Communications |
F, W, S |
MKT 250 |
| |
| |
| Elective Courses: 12 Hours (Choose two of the following) |
| MKT 325 - 4 |
Sports and Event Marketing |
F, S |
MKT 250 |
MKT 356 - 4
|
Services Marketing |
W, S, R
|
MKT 250 |
| MKT 366 - 4 |
Personal Selling and Sales Management |
F, W, S, R |
MKT 303 |
| MKT 421 - 4 |
International Marketing |
F, W, S, R |
MKT 250 |
| MKT 447 - 4 |
Technologies in Marketing |
W, S |
MKT 250; MIS 300 |
| MKT 451 - 4 |
Marketing Research** |
F, W |
MKT 303 ("C" req.);
MS 204 |
| MKT 452 - 4 |
Marketing Strategy** |
W, S |
MKT 451 ("C" req.) |
| MKT 461 - 4 |
Principles of Retailing |
W, S |
MKT 250 |
| MKT 471 - 4 |
Business-To-Business Marketing |
F |
MKT 250 |
| MKT 475 - 4 |
Entrepreneurship |
F, W, R |
MKT 250; FIN 310 |
*Updated planning schedules are available in 100 Rike Hall during each registration period. |
| **Non-business majors interested in enrolling in MKT 447, 451, 452, or 475 must complete all prerequisite courses. |
***NOTE: All upper-level MKT courses require MKT 250 with a "C" or better grade as a prerequisite. |
| |
| |
| Management Minor Requirements: |
| 24 hours required |
2.0 cumulative gpa required |
| Must complete at least 50% of minor courses at WSU |
| |
| |
|
| |
|
 |
|
