Pola Gupta, Professor of Marketing, Recognized Among Nation's Most Published Researchers in Advertising

Dr. Gupta has published articles in the  Journal of Advertising, International Marketing Review, Journal of Current Issues and Research in Advertising, Journal of Economic Psychology, Journal of Consumer Policy, Journal of Hospital Marketing, Health Marketing Quarterly, Advances in Consumer Research, Journal of Business Research, Journal of Business Ethics, Journal of Education for Business, and Journal of Business and Industrial Marketing. He has presented papers at conferences of the American Marketing Association, Association for Consumer Research and INFORMS.
Dr. Gupta received numerous awards for his accomplishments in teaching and research. He received the Outstanding Marketing Professor of the Year Awards (2007 & 2008)  and the 2007 Outstanding Research Award from the Raj Soin College of Business, Wright State University. He also received the Faculty Innovations in Teaching Award from the University of Northern Iowa. The ITVX company, a leading developer of the product placement metrics, recognized Dr. Gupta as one of the top researcher in the field of product placements in movies.  ITVX incorporated several research findings from Dr. Gupta’s pioneering research work in product placements in movies in their metrics for pricing product placements in movies.

Prior to joining Wright State University, Dr. Gupta taught at the University of Northern Iowa, Cedar Falls, Iowa; Rutgers University, New Brunswick, New Jersey, and the State University of New York at Buffalo, New York. Dr. Gupta has also taught courses at the University of Klagenfurt, Austria, Moscow Linguistics University, Moscow, Russia and Indian Institute of Management, Bangalore, India. As a doctoral candidate, Dr. Gupta was a Fellow at the national AMA Doctoral Consortium. He is a professional member of the American Marketing Association and Alpha Mu Alpha Honor Society.  Before entering academics, Dr. Gupta worked as an Electrical Engineer in a large steel plant where he held positions as Deputy Manager, Assistant Manager and Junior Engineer.
To learn more about Dr. Pola Gupta, please visit his website
http://www.wright.edu/~pola.gupta/