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Description of the Company:
Intensity Software, Inc is a
Microsoft .NET consulting firm that specializes in
modernizing legacy CICS and COBOL systems. As developers
of NetKicks, Intensity Software's consultants are the
NetKicks experts that can save your company money by
migrating some or all of the CICS applications off of
the mainframe. This can delay (or even prevent) an
upgrade of the current mainframe, or even eliminate the
mainframe completely. In addition to modernizing legacy
systems, their experts offer Microsoft .NET consulting
solutions including Windows and Web application
development.
Company’s Business Problem:
Intensity
Software is interested in further enhancing its business
plan and website.
How
the student contributed:
The student
assisted in creating a user-friendly website, helped the
company create an integrated marketing communications
plan, and provided in-depth external marketing
research. Strategically, the student researched market
segments that proved to be beneficial in the long-run
for the firm. The student had also been offered an
internship extension to further develop the marketing
and business plan.
Link
to company’s website:
http://www.intensitysoftware.com/
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