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Computer Software and Television Applications
All computer software applications and television productions produced by any office or department of Wright State University and intended for off-campus use or viewing should reflect the university's identity standards through approved use of the university primary marks, typefaces, and color. Any representation of university marks must be approved by the Office of Communications and Marketing. Below are general university identity guidelines.Television Applications
Television applications include educational, instructional, and information video presentations.
Primary Marks
The university primary corporate or word mark can be displayed on the initial visual, page, or file of a production after approval from the Office of Communications and Marketing. Special adaptations have been made to the primary marks to accommodate the unique needs of television, such as color and visual vibrations, so clarity, color, and readability can be maintained as best as possible.
Typographic Treatment
Approved typefaces shall be used in a consistent manner whenever possible. When approved typefaces are not available, select the typeface that most resembles an approved one. (See Typography for more information about typography.)
Color Treatment
Color selection should follow the guidelines set forth in the
Colors section. Since there is no color
standard in television, find the closest approximation to the colors specified for print.
Karen Strider–Iiames
(937) 775-3219 fax (937) 775-3235 or Denise Robinow (937) 775-3232 fax (937) 775-3235 | For Television Applications: | ||
Roland Knight
(937) 775-3686 | or |
Denise Tanka (937) 775-3687 | |
